Baba Ramdev has always been his own best advertisement.
Which is why watching the yoga guru kick it on the football field — in saffron robes paired with matching sports shoes — should make Adidas and Nike very, very afraid. While they shell out millions to convince top athletes to hawk their wares, Baba Ramdev merely hikes up the ol’ yoga toga and voila, a brand new Patanjali business vertical is born.
Watch India’s most telegenic godman showed off his signature moves to raise awareness for the government’s Swachh Bharat Abhiyan and Beti Bachao Beti Padhao mission.
Baba Ramdev in action
Comb away the hirsute layers of this Rs 2,000 crore yoga king and you’ll find that underneath it all, Ramdev’s just a happy-go-lucky kid, thrilled to be playing footie with his celebrity pals. That is, if happy-go-lucky kids had their own paramilitary security detail…